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		<title>Why Do You Need a Mobile-Friendly Website In 2022?</title>
		<link>https://hosting.express/why-do-you-need-a-mobile-friendly-website-in-2022/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 03 Feb 2022 00:30:30 +0000</pubDate>
				<category><![CDATA[Web Design and Hosting]]></category>
		<guid isPermaLink="false">https://localleads.express/?p=231268</guid>

					<description><![CDATA[<p>The post <a href="https://hosting.express/why-do-you-need-a-mobile-friendly-website-in-2022/">Why Do You Need a Mobile-Friendly Website In 2022?</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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				<div class="et_pb_text_inner"><p><strong>Why Do You Need a Mobile-Friendly Website In 2022?</strong></p>
<p>According to a recent survey, most web users access the internet through mobile devices, instead of using computers. By 2025, <a href="https://www.cnbc.com/2019/01/24/smartphones-72percent-of-people-will-use-only-mobile-for-internet-by-2025.html">72% of users will access the internet through mobile phones</a> only. Given this reality, companies that want to increase their online reach need to invest in the development of responsive sites, optimized for access via cell phone.</p>
<p>In addition to offering consumers a good browsing experience, having a website optimized for mobile can set your company apart from the competition. In this article, we will discuss the importance of mobile-friendly websites. Read on!</p>
<p><strong>Google Loves High Performance, Responsive Websites</strong></p>
<p>Responsive websites score higher in Google ranking. Google is not just a search engine. Google is also committed to making the world on the internet a bit more beautiful. And they do this by setting requirements for websites so that they work on good content and respond to the needs of website visitors.</p>
<p>Websites with a better presentation, therefore, score higher in the search results. The quality of the content and the user-friendliness of your website are consequently becoming increasingly important.</p>
<p>If you have a mobile-friendly website, it will be ranked higher by Google, than sites that are not. Your website will appear higher in search results than that of your competitors.</p>
<p>Since April 2015, Google has preferred websites that work well on mobile devices. If your website is not responsive, it is high time to do something about it. Your ranking in search results will drop significantly if your website isn&#8217;t mobile-friendly. This means you are missing out on sales.</p>
<p><strong>Majority of Users Prefer Smartphones to Computers</strong></p>
<p>Smartphones are becoming more relevant to consumers who make purchasing decisions every day. The number of searches in Google via mobile exceeds the number of searches via desktop. The orientation phase starts on a smartphone or tablet and then proceeds to purchase. Figures say that more than 60 percent of mobile consumers purchase faster, whether online and offline.</p>
<p><strong>Good User Experience</strong></p>
<p>If a visitor cannot easily find information on your website or can&#8217;t easily place an order, they end up turning to competitors. Users get frustrated and don&#8217;t get a positive feeling about your website. In the worst cases, these consumers will not return, but rather, look for alternatives from your competitors.</p>
<p><strong>Visitors Stay on Your Website Longer</strong></p>
<p>Visitors with a mobile device, like other visitors, like an easy-to-use website. If the website is mobile-friendly so that the visitor can easily navigate and read / view pages, visitors will stay longer and take more time to browse the website. The chances are that if the website is unclear or not easy to use, visitors will leave the website again and look for their information elsewhere.</p>
<p><strong>The Bottom Line</strong></p>
<p>When acquiring a website, it is essential to ensure that it is mobile friendly. With the future inclining towards mobile devices, having a website that creates a positive experience for mobile users is imperative. Starting with $497, you will get a 100% mobile-friendly website from OUR AGENCY. Contact us today to get started!</p></div>
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<p>The post <a href="https://hosting.express/why-do-you-need-a-mobile-friendly-website-in-2022/">Why Do You Need a Mobile-Friendly Website In 2022?</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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		<title>Why Does Your Business Need a Good Looking Website In 2022?</title>
		<link>https://hosting.express/why-does-your-business-need-a-good-looking-website-in-2022/</link>
					<comments>https://hosting.express/why-does-your-business-need-a-good-looking-website-in-2022/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Tue, 01 Feb 2022 00:33:47 +0000</pubDate>
				<category><![CDATA[Web Design and Hosting]]></category>
		<category><![CDATA[good]]></category>
		<category><![CDATA[looking]]></category>
		<category><![CDATA[website]]></category>
		<guid isPermaLink="false">https://localleads.express/?p=231272</guid>

					<description><![CDATA[<p>The post <a href="https://hosting.express/why-does-your-business-need-a-good-looking-website-in-2022/">Why Does Your Business Need a Good Looking Website In 2022?</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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										<content:encoded><![CDATA[<div class="et_pb_section et_pb_section_1 et_section_regular" >
				
				
				
				
				
				
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				<div class="et_pb_text_inner"><p><strong>Why Does Your Business Need a Good Looking Website In 2022?</strong></p>
<p>Having a good-looking website is imperative to your business. Not only do users like good-looking websites, but it also helps retain them more. According to UXCam, <a href="https://uxcam.com/blog/ux-statistics/">53% of users</a> say that poor aesthetics is the reason they won’t return to a website.</p>
<p>Below are some reasons why you should have an excellent looking website:</p>
<p><strong>The Website Brings Visibility</strong></p>
<p>A well-designed and well-managed business website is a great marketing tool. It brings you significant visibility and strengthens your brand image.</p>
<p>Also, a good liking website is a real source of information about your business. It allows you to present yourself, to tell your story, your values, your vision, but also your professional experience.</p>
<p>Through your website, you will also be able to stand out from the competition thanks to a detailed presentation of your products and services and the use of persuasive sales arguments.</p>
<p>To increase the visibility of your website, you can use as levers: natural referencing, local referencing on Google applications, the creation of AdWords advertising campaigns, and advertising on social networks.</p>
<p><strong>Interaction With Your Customers And Prospects</strong></p>
<p>No more calling or going to the point of sale to answer questions. The website allows you to interact with your customers instantly. Take the example of an online questionnaire. In addition to satisfying your customers by providing them with a quick response, you will use it to gather valuable information.</p>
<p><strong>A Good-Looking Website Builds Trust</strong></p>
<p>Your prospects are searching for you on the Internet.  Testimonials from your customers is a great way to convince them of your expertise and your professionalism.</p>
<p>Not having a website at all or having an unattractive one will create a feeling of uncertainty. Similarly, it will not take more than a few seconds for the user to get a bad idea of ​​your company if your website isn’t attractive.</p>
<p>Conversely, a well-made website with precise and up-to-date information, refined design, and optimized ergonomics will give a professional image of your business. With a good-looking website, your business may even appear larger and more established than it is.</p>
<p><strong>A Cheap Advertising Channel</strong></p>
<p>Advertising is all about creating great visuals. A well-designed, well-referenced website will be just as effective, if not more so, than an advertisement in the paper press, on the radio, or television. First of all, your target will be more precise, advertising costs will be lower, and you will measure the return on investment with specialized software. Another advantage is that, unlike other media where for each action you have to create a specific advertisement, promotion on your website is done in a few clicks. Also, you can use elements already used for previous campaigns.</p>
<p><strong>Are You In For a Good-Looking Website?</strong></p>
<p>Having a website with an excellent user interface can boost your business significantly. It helps generate more leads and converting leads to sales as well. At LocalLeadsExpress.com, we provide affordable small business website design service starting from $497. It will help set a great business image and attract more prospects to your business. Get in touch with us today!</p></div>
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<p>The post <a href="https://hosting.express/why-does-your-business-need-a-good-looking-website-in-2022/">Why Does Your Business Need a Good Looking Website In 2022?</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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		<title>Reputation Marketing: The Secret Your Business NEEDS!</title>
		<link>https://hosting.express/reputation-marketing-the-secret-your-business-needs/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Sun, 29 Aug 2021 02:39:56 +0000</pubDate>
				<category><![CDATA[Web Design and Hosting]]></category>
		<guid isPermaLink="false">https://hosting.express/?p=233187</guid>

					<description><![CDATA[<p>The post <a href="https://hosting.express/reputation-marketing-the-secret-your-business-needs/">Reputation Marketing: The Secret Your Business NEEDS!</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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										<content:encoded><![CDATA[<p><div class="et_pb_section et_pb_section_2 et_section_regular" >
				
				
				
				
				
				
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				<div class="et_pb_text_inner"><p><span style="font-weight: 400;">There&#8217;s never been more competition than there is now in the marketing realm. Businesses varying in size are incorporating an array of strategies intended to help them stand out in the sea of similar businesses offering similar services to clients.</span></p>
<p><span style="font-weight: 400;">While many businesses are looking to advanced technological solutions to get the upper hand over their competition, some businesses are simply incorporating increasingly popular marketing tactics such as reputation marketing to attract prospective clients.</span></p>
<h3><b>What is Reputation Marketing?</b></h3>
<p><span style="font-weight: 400;">Reputation marketing refers to the building of a five star reputation, and then marketing it to get more conversions and customers.</span></p>
<p><span style="font-weight: 400;">For example:</span></p>
<ul>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Testimonials</span></li>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Online ratings</span></li>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Online reviews</span></li>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Community awards</span></li>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Social media comments</span></li>
</ul>
<h3><b>What are the Main Components of Reputation Marketing?</b></h3>
<ul>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Marketing your reputation </span><span style="font-weight: 400;">
<p></span></li>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Improving your reputation </span><span style="font-weight: 400;">
<p></span></li>
</ul>
<h3><b>Why is Reputation Marketing Important?</b></h3>
<p><span style="font-weight: 400;">Consumers are much more intelligent than they were just a year ago. Instead of making impulsive purchases, consumers are putting energy into researching products or services to help guide their purchasing decisions. </span></p>
<p><span style="font-weight: 400;">This research process entails reading customer reviews and social media comments, as well as watching customer testimonials, which helps them determine if your brand is trustworthy.</span></p>
<h3><b>Statistics</b></h3>
<ul>
<li style="font-weight: 400;" aria-level="1"><a href="https://smallbusiness.yahoo.com/advisor/resource-center/90-consumers-online-reviews-impact-buying-decisions-other-211526956/"><span style="font-weight: 400;">90%</span></a><span style="font-weight: 400;"> of consumers say positive reviews impact their purchasing decisions.</span><span style="font-weight: 400;">
<p></span></li>
<li style="font-weight: 400;" aria-level="1"><a href="https://www.pymnts.com/news/retail/2018/omichannel-ecommerce-consumer-habits/"><span style="font-weight: 400;">88%</span></a><span style="font-weight: 400;"> of consumers use the internet to research goods and services before making a purchase.</span><span style="font-weight: 400;">
<p></span></li>
<li style="font-weight: 400;" aria-level="1"><a href="https://www.inc.com/craig-bloem/84-percent-of-people-trust-online-reviews-as-much-.html"><span style="font-weight: 400;">84%</span></a><span style="font-weight: 400;"> of consumers trust online reviews as much as recommendations from friends and family. </span><span style="font-weight: 400;">
<p></span></li>
</ul>
<p><span style="font-weight: 400;">The world is changing. Consumers can see the machine behind the curtain and desperately crave something genuine to connect to. Using your reputation to market and connect with potential customers can increase conversion rates and revenue by acquiring new customers more efficiently and strengthening bonds with existing customers.</span></p>
<p><span style="font-weight: 400;">To learn more about reputation marketing and the impact it&#8217;s already having on your business, contact us today!</span></p></div>
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													<a href="https://hosting.express/how-to-install-and-configure-redis-on-wordpress/">How to Install and Configure Redis on WordPress</a>
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					<p class="post-meta">by <span class="author vcard"><a href="https://hosting.express/author/admin/" title="Posts by admin" rel="author">admin</a></span> | <span class="published">Dec 1, 2023</span> | <a href="https://hosting.express/category/uncategorized/" rel="tag">Uncategorized</a></p><div class="post-content"><div class="post-content-inner"><p>Redis is among the top WordPress caching tools to speed up your website. And that’s why it is globally available on every Hosting.express server as an optional installation. Hosting.express believes in combining fast speeds, high performance, stability, and great...</p>
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<p>The post <a href="https://hosting.express/reputation-marketing-the-secret-your-business-needs/">Reputation Marketing: The Secret Your Business NEEDS!</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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		<title>Why a Good Website Is Your Sales Team’s Best Friend</title>
		<link>https://hosting.express/why-a-good-website-is-your-sales-teams-best-friend/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Sun, 01 Aug 2021 00:27:45 +0000</pubDate>
				<category><![CDATA[Web Design and Hosting]]></category>
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					<description><![CDATA[<p>The post <a href="https://hosting.express/why-a-good-website-is-your-sales-teams-best-friend/">Why a Good Website Is Your Sales Team’s Best Friend</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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				<div class="et_pb_text_inner"><p><strong>Why a Good Website Is Your Sales Team’s Best Friend</strong></p>
<p>Even the most prominent companies and businesses feel the importance of having the right website to reach the right customers. <a href="https://dubub.com/studies-show-that-between-70-80-of-people-research-a-company-online-before-visiting-the-small-business-or-making-a-purchase-with-them/">70- 80% of customers get to the website first</a> before going to the business. Putting more thought and effort into designing an attractive business website pays a lot.</p>
<p>A website plays a critical role in your business. It acts as a sales agent, portraying product information, and prices even in your absence. Creating a robust website can easily attract visitors to spend more time exploring business services and products. A good website can be the difference between the success and failure of your business.</p>
<p>Here is how a website impacts sales:</p>
<p><strong>Turnover</strong></p>
<p>The most important (and perhaps the most obvious) reason why having a website is essential: making a profit.  A website brings in more turnover than the majority of other marketing methods.</p>
<p>Through an online web store, customers can put products in a shopping cart and then proceed to checkout. Besides, a website is also necessary when you sell a service. Here, you focus, in particular, on a good conversion funnel.</p>
<p>Via this funnel, your visitors end up at the &#8216;buy button.&#8217; You take them by the hand and guide them through the entire process &#8211; from entry to aftercare. This is where your website comes handy as a real sales machine!</p>
<p><strong>It Helps Reach New people</strong></p>
<p>Having trouble finding new customers? Then a website can help you with this. Perhaps even more important than having an online business card or digital customer service is getting new customers. The Internet is a web of people looking for help or information.</p>
<p>Through proper online findability (or SEO), you can attract traffic, and you can convince visitors that your product or service is the solution they are looking for. The more people you get on your website, the better your website will be found. And a website that is well-found will bring more customers!</p>
<p><strong>Your Sales Team Is Always Available</strong></p>
<p>The Internet is designed to answer questions. This can about anything, for example, your product or service. No one can help the visitor better than you! A website offers the possibility to request information outside of office hours or to contact a brand. The better the visitor finds help, the faster he or she will choose you.</p>
<p>Even if you don&#8217;t have an office, you are &#8216;open&#8217; 24/7. This doesn’t mean keeping an eye on your phone day and night; it shows that you respond to requests or messages as quickly as possible. A company that is always &#8216;open&#8217; will, therefore, appeal to more people than a &#8216;closed&#8217; company.</p>
<p><strong>The Bottom Line</strong></p>
<p>Businesses with useful websites make more sales than those with bogus or no websites. Online stores make the process of purchasing easier and more straightforward. With such a store, you will record more sales and possibly, outdo your competition. Reach out to us today, and we’ll provide you a user-intuitive website starting at just $497.</p></div>
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<p>The post <a href="https://hosting.express/why-a-good-website-is-your-sales-teams-best-friend/">Why a Good Website Is Your Sales Team’s Best Friend</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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		<title>What is Content Marketing and Why You Need It?</title>
		<link>https://hosting.express/what-is-content-marketing-and-why-you-need-it/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Sun, 01 Aug 2021 00:21:43 +0000</pubDate>
				<category><![CDATA[Web Design and Hosting]]></category>
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					<description><![CDATA[<p>The post <a href="https://hosting.express/what-is-content-marketing-and-why-you-need-it/">What is Content Marketing and Why You Need It?</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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				<div class="et_pb_text_inner"><p><strong>What is Content Marketing and Why You Need It?</strong></p>
<p>Content helps you communicate and interact with your audience. By providing engagement with your prospects, content helps build trust and credibility. The creation and distribution of valuable, relevant, and consistent content attracts and retains your audience.</p>
<p>Content marketing is a collection of tools that will help you tell people about your business. It is taking information to your target audience, helping them, and preparing them for a buying process in a much more natural and spontaneous way than a simple advertisement.</p>
<p>Below are some reasons why you need content marketing:</p>
<p><strong>Modern Prospects Find Content More Satisfying</strong></p>
<p>The scope of marketing is changing fast. The modern customer finds content marketing more satisfying more than conventional methods. According to Forbes, <a href="https://www.forbes.com/sites/cherylsnappconner/2017/10/19/the-data-is-in-infographics-are-growing-and-thriving-in-2017-and-beyond/#6a803f50137c">84% of marketers who used infographics</a> found them useful.</p>
<p>Additionally, <a href="https://optinmonster.com/blogging-statistics/">web users spend three times more time on blogs compared to email</a>. These stats prove that content marketing is a force that will dominate for more years.</p>
<p><strong>Cheap Way to Find New Customers</strong></p>
<p>Content marketing tools can be used on any budget. Moreover, with the right approach and an attractive product, the transaction cost &#8211; conversion to order &#8211; is about a third lower in comparison with SEO.</p>
<p>A well-created content is a natural lead generator. If your web content is well created, you are on the right path.</p>
<p><strong>The Ability to Reach Smart People</strong></p>
<p>A considerable number of your valuable audience are smart people. These are the people who do not watch TV nor pay attention to banners and can’t be reached through the traditional methods of advertising. Mostly, this audience consists of people with excellent financial capabilities, which cannot be reached in any other way.</p>
<p>Rather than annoying them with ordinary advertising, content marketing works great. Through content marketing means such as social media advertising and podcasts, you can tell these people about your product.</p>
<p><strong>The Best Way to Keep Feedback</strong></p>
<p>By reaching out to your audience through content, you also position yourself to receive feedbacks. You get to learn from your audience about where and what is wrong. And often, the feedback is always great, which is also nice.</p>
<p>As soon as something goes wrong in your business, even if insignificant, your audience will let you know. The best thing with content marketing is that you learn through feedback and messages on the social network. Feedback from your readers helps improve your products and services to their satisfaction.</p>
<p><strong>Building trust</strong></p>
<p>The foundation on which content marketing stands so firmly is through content containing beneficial, selective information that should be of interest to the target audience. Whether you are marketing through your blog posts or videos, it helps establish some credibility.</p>
<p>There is no place for lies in content marketing, aggressive advertising, flirting with the client &#8211; the whole process is based on honesty and transparency. As long as your prospects are finding solutions to their problems, they get satisfied.</p>
<p><strong>The Bottom Line</strong></p>
<p>If you want to multiply your business leads, content marketing is the way to go. Whether you go for videos or blogs, the method will always yield results. Contact us today, and we’ll provide you with a business-focused content management servi</p></div>
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<p>The post <a href="https://hosting.express/what-is-content-marketing-and-why-you-need-it/">What is Content Marketing and Why You Need It?</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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		<title>How Much Does a Small Business Website Cost?</title>
		<link>https://hosting.express/how-much-does-a-small-business-website-cost/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Sun, 01 Aug 2021 00:14:26 +0000</pubDate>
				<category><![CDATA[Web Design and Hosting]]></category>
		<guid isPermaLink="false">https://localleads.express/?p=231251</guid>

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				<div class="et_pb_text_inner"><p><strong>How Much Does a Small Business Website Cost?</strong></p>
<p>Having a business-oriented website is a significant boost to your business. The majority of individuals miss out on huge profits due to a lack of business websites.</p>
<p>You don’t need a large, complex site. All you need is a user-intuitive website that serves all your needs. Of course, that comes at a cost. How much does it cost to create a small business website?</p>
<p>Here are what determines the cost of creating a small business website:</p>
<p><strong>The Complexity of The Project</strong></p>
<p>It is one thing if you just need a website that represents your business on the Internet with a summary of the services offered, and quite another if you want to create a compelling service with a system of personal user accounts.</p>
<p>Large websites are costly and can cost above $5000. A lot goes into developing them, from lots of designing and coding to ERP integrations.</p>
<p><strong>The Experience and Credibility of the Company</strong></p>
<p>The price depends on where you turn to for services. The services of a large cool company that has been developing websites over the past decade are more expensive than the services of a student programmer’s office that opened only yesterday. The price tag increases significantly if the company is has a huge credibility and appears on the big stage.</p>
<p><strong>The Number of Specialists Involved In the Development</strong></p>
<p>One head is good, but seven are better. Most often, turning to freelancers, we must understand that all the work will be performed by one person at a time: from design to programming. Can one person be both a full specialist in everything at once? Definitely not!</p>
<p>It gets even more complicated when different specialists have to undertake various tasks: a marketer explores the market and develops a strategy, a copywriter writes texts, a designer draws a layout, a layout designer typeset, a programmer writes code, etc.</p>
<p><strong>Management System (CMS)</strong></p>
<p>This parameter depends solely on the specifics of your business. If you can pick up an excellent free CMS &#8211; great. However, often customers need some unique solution, so searches lead to paid engines. This also affects the final cost of the project.</p>
<p><strong>Type of Website</strong></p>
<p>There are various types of websites which come at different prices. E-commerce sites are more costly, while simple blogs are less costly. It is easier and cheaper to use a solution like WordPress WooCommerce or Prestahop to create an online store. These solutions are more suitable when you have standard needs in terms of e-commerce that do not require specific functionality.</p>
<p>If you have one or more of the following requirements, then this is a more ambitious e-commerce project:</p>
<p>&nbsp;</p>
<ul>
<li>Advanced management of shipping, accounting, procurement, or other support functions.</li>
<li>A large number of complex products.</li>
<li>Customized purchasing rules, such as wholesale and retail prices.</li>
<li>A range of customizable products.</li>
</ul>
<p><strong>The Bottom Line</strong></p>
<p>The cost of acquiring a business website depends on the above parameters. Your web designer should, however, quote a reasonable price for the project. At <strong>LocalLeadsExpress.com</strong>, we develop beautiful and functional WordPress websites starting at only $497 for a single one page, desktop, tablet and cell phone compatible website. Contact us today for a free consultation.</p></div>
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<p>The post <a href="https://hosting.express/how-much-does-a-small-business-website-cost/">How Much Does a Small Business Website Cost?</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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		<title>Getting Your Business Ready for the Covid-19 Recovery with a Good Website</title>
		<link>https://hosting.express/231238/</link>
					<comments>https://hosting.express/231238/#respond</comments>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Sat, 31 Jul 2021 23:58:42 +0000</pubDate>
				<category><![CDATA[Web Design and Hosting]]></category>
		<guid isPermaLink="false">https://localleads.express/?p=231238</guid>

					<description><![CDATA[<p>The post <a href="https://hosting.express/231238/">Getting Your Business Ready for the Covid-19 Recovery with a Good Website</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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										<content:encoded><![CDATA[<p><div class="et_pb_section et_pb_section_7 et_section_regular" >
				
				
				
				
				
				
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				<div class="et_pb_text_inner"><p>Your business is likely hurting due to the Covid-19 pandemic. You are probably experiencing reduced sales and a decline in general web activity. If this is the case, worry less, because you can get your business back, thanks to a good website.</p>
<p>Having a great website during this economic decline is a great deal to your business. Keeping your customers engaged requires a great, attractive website.</p>
<p><strong>Why Do You Need a Better Website?</strong></p>
<p>There are many reasons why you will need to get a new website. These include:</p>
<p><strong>Your Website Does Not Generate Business Results</strong></p>
<p>Does your website bring you sales and leads? Does it help you achieve your business goals? If not, it&#8217;s time to consider a better website that contributes to your business.</p>
<p>The COVID-19 pandemic has probably unearthed some hard facts about your business. Just be clear about the data you will use to measure your goals:</p>
<ul>
<li>The number of prospects or sales</li>
<li>Your conversion rate</li>
<li>The abandonment rate of the shopping cart</li>
<li>The increase in the value of each order</li>
<li>Better qualification of your prospects</li>
</ul>
<p>By choosing specific key indicators (KPIs), your redesign will have more targeted objectives, and you will be able to know if they are working or not.</p>
<p><strong>Your Main Competitors Have Redesigned Their Websites</strong></p>
<p>It&#8217;s hard to tell if your site looks outdated. One way to find out is to check the websites of your competitors and other similar companies in your industry. Some things to check include:</p>
<ul>
<li>Have they recently changed their design?</li>
<li>Are their designs very different from yours?</li>
</ul>
<p>Outdated design is not only a question of aesthetics, they are also subtle signals for your audience. The new design lets them know that you have kept pace with the times and that your business is thriving.</p>
<p>Generally speaking, if the current appearance of your website was created over five years ago, the design trends have probably changed enough to make your site look outdated.</p>
<p><strong>Your Brand, Products or Services Have Changed</strong></p>
<p>Has the COVID-19 pandemic called for a change in how you undertake your business? It is also possible that your site is no longer representative of your business. Here are some signs that this could be the case:</p>
<ul>
<li>Your target market has moved to another market since your current design was made</li>
<li>Your best selling products or services have changed</li>
<li>You have found a new niche</li>
</ul>
<p>If you are experiencing any in these situations, you should consider upgrading to a better website.</p>
<p><strong>Having a New Site Will Make You Much More Professional</strong></p>
<p>The COVID-19 pandemic has probably brought some stiff competition in your niche. Having a good website will set you apart from your competitors. Also, it will launch your business in the path of success that you hadn&#8217;t attained before.</p>
<p><strong>The Bottom Line</strong></p>
<p>The COVID-19 is just a reflection of how you undertake your business. With online business fairing much better, it&#8217;s time to reconsider your approach. Reach out to us, and we&#8217;ll provide a personalized website for your business.</p></div>
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<p>The post <a href="https://hosting.express/231238/">Getting Your Business Ready for the Covid-19 Recovery with a Good Website</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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		<title>5 Tips to Make Your Business Website User-Friendly</title>
		<link>https://hosting.express/5-tips-to-make-your-business-website-user-friendly/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 21 May 2020 02:55:14 +0000</pubDate>
				<category><![CDATA[Web Design and Hosting]]></category>
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					<description><![CDATA[<p>The post <a href="https://hosting.express/5-tips-to-make-your-business-website-user-friendly/">5 Tips to Make Your Business Website User-Friendly</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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										<content:encoded><![CDATA[<p><div class="et_pb_section et_pb_section_9 et_section_regular" >
				
				
				
				
				
				
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				<div class="et_pb_text_inner"><p>When creating a website for your business, there are certain things to keep in mind from a design perspective that can make or break your site. Even if you do not plan to spend a fortune on your site, paying attention to each of these items you will ensure that the final product is something of which you can be proud.</p>
<p>Here are 5 tips for designing your business website, even on a budget:</p>
<p>Tip #1: Make sure your Web site loads in 5 seconds or less: Have you ever tried to view a Web site only to find that it takes 10 or 20 seconds to come up on your screen? Unless it has been recommended by a friend or you have some other burning desire to visit the site, you probably likely gave up and moved on. The first 5 seconds is very important in terms of the attention span of your visitor. During that period, you need your site to load and for the visitor to be able to “get” what your site is about. If it takes longer than this, your visitors will run out of patience and leave. Tip: if you want to show off a long flash presentation, try featuring it on a page other than the home page.</p>
<p>Tip #2: Limit the menu bar to 5 options: Your Web site needs to be singular in purpose and focused in appearance. If your site is trying to be all things to all people, it will end up being of value to almost nobody. The simplicity and focus of your site design is reflected in your navigation and symbolized on your home page by your menu options. If you believe your site requires more than five menu options, make some of them sub-menus that are available only after the user selects one of the five main options.</p>
<p>Tip #3: Make clearly visible a call to action: Ever shopped at an IKEA? Their stores have a non-traditional layout that allows you to look around freely and yet literally leads you from one section to another, right on through to the multiple cash registers and food goodies waiting for you at the end of your path. Let this serve as a model for how to set up your Web site: on every page, you need to make it abundantly clear to your site visitors just exactly what it is you want them to do. Do you want them to contact you? Order your product or service? Add a comment to your Web site? Whatever it is, make this call to action very easy to spot both textually and graphically from anywhere on the site.</p>
<p>Tip #4: Provide free and clear access to additional help options: You do not want to lose sales (or visits, or whatever your goal for your visitors maybe be) just because you failed to give someone the chance to ask a question. Just as with your call to action, make it clear to visitors that no matter where they are on your site they can easily locate help via phone, e-mail, live chat, call back, user forum, or knowledge database. Hint: present the various options in a prioritized manner depending upon anticipated user needs.</p>
<p>Tip #5: Show consistency among other design elements: The look-and-feel of your site as a whole is really just a combination of all of its individual components. Pay close attention to every detailed component of your new site. Use appropriate colors and graphics, pay attention to font size, make sure your messaging is readable and makes sense, and make sure images look crisp and appealing. Items that you think are minor might form the basis for whether someone chooses to stay on your site or find that of a competitor.</p>
<p>Whether you are designing your own site or hiring a professional designer, pay attention to these items and you will have a winning site for your business.</p></div>
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		<title>The Impact of Web Design on Your Online Success</title>
		<link>https://hosting.express/the-impact-of-web-design-on-your-online-success-2/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 21 May 2020 02:53:23 +0000</pubDate>
				<category><![CDATA[Web Design and Hosting]]></category>
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					<description><![CDATA[<p>The post <a href="https://hosting.express/the-impact-of-web-design-on-your-online-success-2/">The Impact of Web Design on Your Online Success</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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										<content:encoded><![CDATA[<p><div class="et_pb_section et_pb_section_10 et_section_regular" >
				
				
				
				
				
				
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				<div class="et_pb_text_inner"><p>SEO web design is a concept which emphasizes great architectural design principles based on how the search engines determine relevance and site information. The design should be able to give out the information that the user is seeking and at the same time be easily navigable. This is part of search engine optimization because the SEO web design should also be able to satisfy robotic crawlers and spiders in their quest for information regarding the website and other data.</p>
<p>SEO Web Design and Site Optimization:</p>
<p>Search engine optimization is more than just a trend nowadays. It is used and applied by almost all sites on the internet that aim to make money and reach online popularity. Among the many strategies of optimizing a web site, SEO web design is one of the topmost priorities.</p>
<p>The impact of the design of the site on search engine robotic crawlers or spiders can help raise the ranking of the site. This is where SEO web design comes in. There are many ways to make the web site more attractive to robotic visitors and human visitors alike. Actually, spiders and crawlers from search engines do not mind the overall aesthetic value of the site. All these robotic crawlers need is the information it can get from the site. The tricky part is how to put relevant information in the site in order for the crawlers to properly index the site due to its relevance. SEO companies who specialize in optimizing web sites must also know how to put a site in front of others in order to bring it to the attention of the Internet users. The search optimizers who will handle your site must be able to know the right strategies to place the web site ahead of others in its field through accepted methods of optimization.</p>
<p>SEO web design is a competitive area where web designers, or what I prefer to call website architects, work hard to come up with ideas and designs that are aesthetically appealing and relevant at the same time. There has to be consideration for ease of getting around the website, being appealing to a wide range of visitors and finding the right place for the website. Making a a basic, visually appealing site is easy with the many technologic advances available today, the problem with these advances are that they are sometimes quite tricky to use thus making your website difficult to navigate in. SEO web design should be easy to use and friendly to both human and robotic browsers.</p>
<p>Easy navigational access can be done by making the pages of the site easy to navigate to and having easy to understand and use button or labels to click on. The pictures and images on your SEO web design should be just the right size and scale to enable users to see them promptly after clicking instead of taking a very long time to download. Waiting for images and other graphics to load can be off putting for most visitors and will eventually lead them to another site which is more optimized and easy to view. Even spiders and crawlers will give up on a site which is not easy to navigate and get into.</p>
<p>The overall appeal of the SEO web design should not only be focused mainly on the niche that it is targeted on but also for Internet users who might have stumbled onto the site. SEO web design should have a universal appeal even for the most specialized type of sites on the Internet. Some webmasters or website owners could opt for specialized SEO web designs and these can also be done with the targeted audience in mind. It will also benefit the site if it is indexed as it should be. You might want to have a specific SEO web design which is built around the entire concept of your site and this can add to the ranking if you are quite specific with what you aim to sell or market. If you are marketing a specific product or information, SEO experts can focus on this product or information and build the SEO web design around it.</p>
<p>Another aspect of SEO web design that needs to be considered is what your competition is doing. The saying, know your enemy is the key here. You do not want to have the same boring marketing strategies as the competition. Why? Because it is a good idea to keep abreast with what they are doing and how well they are doing in this field. There are many site optimization tools that can help analyze and determine what is needed for the site. Hence, in regard to SEO web design process, content is one of the prime needs and tools of making the site rank high during searches. Finding out or identifying the right keywords to integrate into the site can be crucial in making the site among the top ranking ones. Keyword search tools and having keyword rich content and titles can help to optimize a site efficiently.</p>
<p>SEO web design experts should also bear in mind that there are web strategies that may be unacceptable for search engines. Using these underhand or black hat tricks to perpetuate a site in rank can cause the search engines to ban the site and also the SEO web design company that did the search engine optimization work for it no matter how well the SEO web design is.</p></div>
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		<title>How to Choose a Web Design Company</title>
		<link>https://hosting.express/how-to-choose-a-web-design-company/</link>
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		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 21 May 2020 02:49:48 +0000</pubDate>
				<category><![CDATA[Web Design and Hosting]]></category>
		<guid isPermaLink="false">https://webagencyfortune.com/demo/v3/agency2/?p=231945</guid>

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				<div class="et_pb_text_inner"><p>On the Internet today, there are many people who call themselves web designers and web design companies. Some people do it for fun, as a hobby or part-time. Web designers that design full-time are the way to go. Someone who does web design in their part-time tends not to take it as seriously as someone who does it for a living. There are also people who do web design, who have no formal training. Make sure your web designer has some formal training from a recognized school. People who are self taught, although I applaud them for doing it, have relied on the Internet for all their information, and as you know information on the Internet can be inaccurate.</p>
<p>Relevant Experience</p>
<p>The web design company you choose for your project should have relevant experience. If you would like them to design a e-commerce website, it is best to choose a web designer who has e-commerce websites in their portfolio. Your web design company should be ready to submit a proposal for your website project along with a contract. Beware of companies who don’t give you a formal contract. The contract should outline exactly what the web designer will do and how long it will take, the price, and what you have agreed to supply. A formal contract is the best way to avoid disagreements between the web designer and you. Make sure your contract outlines every possible problem that can happen.</p>
<p>Different types of websites</p>
<p>There are different types of websites such as: static HTML (brochure type), e-commerce (with a shopping cart), database, and a website with your own content management system. All of these must come into perspective when you are looking for a web design company. Your best bet when choosing a web design company is to have a face to face meeting when discussing what it is you would like to have your website look like, also some sketches and some addresses of websites that you like. This gives the web design company the chance to fully understand what you are looking for and a better chance to give you an accurate proposal.</p>
<p>Things to take into consideration</p>
<p>Does the web design company have an update package? You must know that after your website has been created, from time to time you will require updates. Maybe they will be small maybe not. If the web design company you are choosing does not have an update package, you should inquire about the price of updates after the initial design. You should take the price of updates into consideration before you begin the design process. Make sure the web design company or web designer you choose sets realistic goals for the timeline. Usually if it sounds too good to be true then it is.</p>
<p>You would also have to consider guarantees. Does your potential web design company offer a guarantee? Most web design companies do not. So when you find one who does, you can know that they feel very confident in their capabilities. Another thing to consider is: Does the web design company display a phone number that they can be contacted at. Sometimes as a client you would like to speak with someone, not just get a reply to an e-mail the next day.</p></div>
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<p>The post <a href="https://hosting.express/how-to-choose-a-web-design-company/">How to Choose a Web Design Company</a> appeared first on <a href="https://hosting.express">Hosting.express</a>.</p>
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